Little Nightly Thoughts

By Business Exploration

 

Dear Fellow Innovator,

I share my experiences in re-aligning business models to market demand   with a network of 2200+ professionals across 47 nations, with the ambition to offer alternative points of view and a relax break to my readers.

I would like to invite you to join this community, and send your comments here.

Here you find the previous issues, feel free to share them.

Kind Regards,

 

Flavio

 

Note:

These pages are no longer maintened, however they are full of usefull content

 

Disruptive innovation | Internet of Things | TRIZ

· How to find a new idea and escape the industry crisis

· Making money with(out) Disruptive Ideas

· IoT go to market

· How a company should use a corporate incubator

· 4 ways to innovate in the Internet of Things era

· Innovating in the Internet of Things Era

· For being smart these things are quite dumb...

· Beware who tells you that MBA are not fit for innovation

· Case: micro satellites disrupting NASA EAS and RUSSIAN Space industry

 

Lean Startup | Business Model Generation | Customer Development

· Business Model Canvas 2.0

· Business Model Canvas 2.0 italiano

· Avoid these critical cross points in launching a business…

· if even a monopolist like GE embraces lean startup

· a wrong way to launch a business network

· Executing Lean Startup

 

Business Process Re-engineering | Change Management | Project Management

· 11 resistances to change, and the Chianti wine bottle Contest.

· There are 4 times of crisis for any Business. They are written in our DNA. And they are un-escapable

· how to put VDR documents under control

· touch them 7 times to make change last

· process maturity test

· maturity test for organizations

· 2 KPI post vendita che aumentano il fatturato

· Engineering is dead! Long life Engineering!

· the dark side of engineering

· don't open that engineering door

· 7 project management seas

· what special service DNA rules aftermarket?

· the drake and the no thanks syndrome

· pilot software | fast prototiping your business ideas | MVP

· Kant would have know better in bpr

· the Cash Tool

· Project dashboard risk management tollgates

· What is the best methodology when managing innovation projects?

· Strategize or make your hand dirty?  What it's best to "make it happen"?

· Le 4 regole fondamentali del Project Manager

· The 2 Gears Organization   

 

Marketing of innovation

· If you want to innovate: make bigger bets

· The B2B Sales Funnel, a 3 phases model for marketing B2B innovation

· Approaches to complex sales' marketing to influence highly considerate buying decisions

· Il Marketing delle vendite complesse in ambito industriale B2B

· Why your marketing does not sell anymore… and how to fix it

· Go to market methodology

· The 4 buying processes framework to map buyer’s decision process

· What is Positioning?

· Summer Check-Up: 9 go to market checks, to be ready.

· Finding your customer’s pains and gains, in B2B.

· 4 steps to build your marketing plan

· On which Spool are you winding up your Future?

· When did you last see your Sybil?

· service | aftermarket forecast methodology

· O&G equipment supply forecast methodology

· metodologia per costruire il piano commerciale

· The Roadmap to Market: a Go to market methodology

· how to survive the race for share

· reversing the business flow

· serving the antycicle market

· how to sell to the oil and gas industry

· why your business model is no longer competitive

· so you want to increase sales

· the sales carousel

· esistono le vendite automatiche?

· does automated sales exist?

· the 8 key differences between B2B and B2C

· pricing control

· classic marketing and discovery planning

· Il Piano marketing

 

INDUSTRY TOPICS:

 

· 7 things to consider in doing business in Arabia

· approximate energy conversion factors

· approximate Energy conversion factors bis

· Energy Charts | data from public available sources | aligned to equipment industry need

· La Newsletter di Business Exploration - Pensierini Notturni - Little Nightly Thougts

· Oil & Gas | Power Generation | Aerospace | Automation | equipment industry consultant

 

4 directions to innovate in the Internet of Things Era

 

Our “Little nightly thoughts”

make light on go to market.

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Little nightly thoughts

is my newsletter about marketing innovation and change management.

 

I publish it almost monthly, when I find good ideas to share or nice events to highlight.

 

It reaches almost 2200 professionals in 47 countries.

 

(You can always unsubscribe any time.)

 

 

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