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Energy charts 2013: “the supplier’s barometer” (rev. june 2013) |
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We offer a free consulting project to new Customers who will apply to our promotion: “Work for Credits” More... Other simple ideas: 1) Compare your competitor’s website - Free* 2) Get your personalized report of latest industry’s Exhibitions - for just 299* € 3) Upgrade your team, with a 1-day session: · Energy Markets trends: · Avoiding innovation’s traps: Special price: 499*€ 4) Leverage your TOP Management ideas, with a full team Strategic Session - from 999*€ 5) Two-day B2B marketing of innovation Course. (in cooperation with CM ) This course has been designed for ITS - Modena
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Warranty: Satisfied or reimbursed: If for what ever reason you will not be satisfied of the tool used, let me know within 30 days, and I will refund you of its cost. These tools are the result of 15 years of experience in bringing innovation to the O&G market; they are built on the best practices I used in General Electric and tailored to the needs of Small and Medium Enterprises.
My Clients in Italy, USA, Austria, France, Spain, have already took advantage of their effectiveness and affordability.
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FUNDING YOUR PROJECT:
Check here if you can apply to: FONDIRIGENTI funds for your first project. We can support you on: · Energy, Oil & Gas markets · Strategy & innovation · B2B marketing · Project Management · Six Sigma & BPR · KPI, metrics dashboards
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The 2 go-to-market strategies: |
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To have or not to have a Customer, this is the problem... Thanks God, in both cases we do have the solution. This report is about the first case, when You do have a Customer. For the second case: you may want to download “the 4 innovation trajectories” and the “Leads Generation for Dummies”, where you find where and how to search for Customers. Based on Classic Marketing; for established Businesses. Free download. - No obligations - Feedbacks, comments and suggestions are highly appreciated. |
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Free download. - No obligations - |
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Leads generation for dummies: |
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Every effort of leads generation can follow the rules of the Sales Carousel Here you find how it works, and how you should structure your marketing efforts, both on-line and offline. And in case you do not have a Customer, you get also some searching tips, based on Discovery Driven Planning methodology. Keep Browsers, Shoppers and Buyers flowing to become your Clients. Free download. - No obligations - Feedbacks, comments and suggestions are highly appreciated. |
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Free download. - No obligations - |
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10 resistances to change: |
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Bringing innovation to market may require to overcome some resistance I have collected (till now) 10 types of Resistances, most of them while I worked in Tuscany (for those who don’t know: a land of “Bastian Contrari” - translate: “Opposers by name”) So I added their Tuscan translation. By the way… the Chianti wine bottle is still to be won: be the first to add 1 resistance, and I will send it to you. Free download. - No obligations - Feedbacks, comments and suggestions are highly appreciated. |
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Free download. - No obligations - |
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A look into the mid-term future of the Energy industry. A collection of charts from the best public available sources about: Oil & Gas supply and demand trends, Power generation consumption, Coal, Nuclear and Renewable substitute sources, Selected with the eyes of the equipment and services Supplier. Free download. - No obligations - Feedbacks, comments and suggestions are highly appreciated. Yearly published since 2009. |
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Free download. - No obligations - |
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Roadmap to market: |
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A guide for marketing innovation. This book summarizes 15 years of experience in selling high tech innovation to the Oil & Gas, Power Generation and Aerospace markets. Updated with the latest findings on “innovation trajectories” and “job to be done” theories. Free download. - No obligations - Feedbacks, comments and suggestions are highly appreciated. This is a working in progress document, now at its 10th release. More than 80 pages of critical ideas and best practices for the Original Equipment Manufacturer (OEM) and Service Provider. Tailored to the needs of SME and Entrepreneurs serving the Energy industry. Tagged price refers to the paper issue, available on demand at 11€ per copy.
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The 4 innovation’s trajectories: |
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Does your ideas fit into one of the 4 innovation’s trajectory? This report will highlight which business path are you following and the fit of your organization with the customer’s needs and market challenges. With a decision tree to help you decide. Free download. - No obligations - Feedbacks, comments and suggestions are highly appreciated. |
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Free download. - No obligations - |
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Free download. - No obligations - |
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Process control KPIs, for OEMs and Services Providers: |
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Look at “completion” from a different perspective:
These KPIs have been proven dramatically effective in controlling large international projects as well as most of OEMs jobs. They helped communicate across functions, organization levels and client—supplier tables. Use them to clarify in one look the progress status of a project and agree on corrective and preventive actions for each organization. You can also find them on a Dec. 2006 article of the ANIMP ‘s Official Magazine: Ask the full article (Italian) or the power point summary (English). Free download. - No obligations - Feedbacks, comments and suggestions are highly appreciated. |
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This graph and its analysis have been made with: SigmaXL, statistical software add-in for MSExcel. |
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